Branding-Leitfaden

Presenting Our Brand Clearly, Consistently, and Confidently

Our brand is more than a logo. It represents who we are - our promise of clarity, reliability, and intelligent design. These guidelines help you use Polly.Help’s visual identity correctly and consistently across marketing materials, presentations, digital products, and partner communications.

Whether you are a partner, developer, press contact, or part of our own team, this guide ensures that Polly.Help is always presented in a way that feels familiar, professional, and on-brand.

Markenkern

Polly.Help is a knowledge management platform that helps organizations collect, organize, and deliver the right information at the right moment. It turns scattered documents, instructions, and expertise into one reliable source that employees, customers, and AI systems can actually use.

Our brand reflects that promise: clear, dependable, and thoughtfully designed - focused on making complex information easy to find, understand, and trust.
Primäres Logo

Primäres Logo

Use this logo in most situations, including websites, presentations, documents and marketing materials on light backgrounds. SVG is best for: Web / Print / UI / Presentations.
Primary logo + URL

Primary logo + URL

Use this logo in most situations, including websites, presentations, documents and marketing materials on light backgrounds. SVG is best for: Web / Print / UI / Presentations.
Sekundäres Logo

Sekundäres Logo

The secondary logo is designed for use on dark or colored backgrounds.
Use this version when the primary logo does not provide sufficient contrast or visual clarity. SVG is best for: Web / Print / UI / Presentations.
Secondary logo + URL

URL logo

The secondary logo is designed for use on dark or colored backgrounds.
Use this version when the primary logo does not provide sufficient contrast or visual clarity. SVG is best for: Web / Print / UI / Presentations.

Roboto-Schriftart Website

H1

Roboto Flex Web
Fett 600 PT 50
Fett 400 PT 50

H2

Roboto Flex Web
Fett 600 PT 40
Fett 400 PT 40

H3

Roboto Flex
Fettdruck 600 PT 24
Fettdruck 400 PT 24

Körper

Roboto Flex
Fettdruck 600 PT 15
Normales Gewicht 300 pt 15

Farbe

Website Colours
Polly Blue
87 % 70 % 0 % 30 %
Gradienten
87 % 70 % 0 % 30 %
Hex-Code-
#1F49DF
CMYK-
87 % 70 % 0 % 30 %
RGB-
24-54-178
Hex-Code-
#1A1054 + #1F49DF
CMYK
100 % 88 % 46 % 55 % +
87 % 70 % 0 % 30 %
RGB-
24-54-178 + 14-30-58

Farbe

Sekundärfarben
Polly Yellow
87 % 70 % 0 % 30 %
Polly Green
87 % 70 % 0 % 30 %
Hex-Code-
#F7D815
CMYK-
, 6 %, 11 %, 91 %, 0 %
RGB-
247-216-21
Hex-Code-
#02BB98
CMYK-
73 % 0 % 52 % 0 %
RGB-
2-187-152

Farbe

Grund- und Körperfarben
Polly Blue
87 % 70 % 0 % 30 %
Polly Grey
63 % 53 %, 51 %, 47 %
Hex-Code-
#0E1E3A
CMYK-Fülltext
100 % 88 % 46 % 55 %
RGB-
, 30.14–58
Hex-Code-
#4d4d4e
CMYK Fließtext
63 % 53 %, 51 %, 47 %
RGB-
, 77-77-0

Farbe

CMYK For Print
Polly Blue Print
98%, 82%, 0%, 10%
Polly White Backgroud
0%, 0%, 0%, 0%
Hex Code
#223A88
CMYK
98% 82% 0% 10%
RGB
34-58-136
Hex Code
#FFFFFF
CMYK
0%, 0%, 0%, 0%
RGB
255-255-255
Die zukunftssichere Lösung,
die nahtlosen Zugriff auf kuratiertes
Wissen ermöglicht – jederzeit,
überall und aus jedem System.

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